According to the IDC Worldwide Quarterly Mobile Phone Tracker, smartphone vendors shipped a total of 355.2 million units during the Q3 2018; this is a 6% decline year-over-year. This was the fourth consecutive quarter of year-over-year declines for the global smartphone market. Samsung accounted for 20.3% of shipments in Q3 2018 with 72.2 million units shipped, which is a 13.4% decline year-over-year. China, which is the largest market for smartphones, accounted for roughly one-third of global shipments. Even the China market is down for the sixth consecutive quarter. Samsung seems to be facing the heat coming especially from Huawei who is inching closer to the top after its second consecutive quarter as the number two vendor. Even in growing markets like India, Samsung seems to be losing its position, thanks to the rapid growth of Chinese brands like Xiaomi, OPPO, and vivo. Meanwhile, China’s domestic market, which represents roughly one-third of all smartphones, has been in decline since the second quarter of 2017, and Q32018 is the sixth consecutive quarter where the market sees contraction. China was down 11% in the first half of 2018, and the challenges continued into Q3 2018. Huawei once again managed to move past Apple into the second ...
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