The BMW Group is set to revolutionize driving with the BMW Intelligent Personal Assistant. As per the company, from March 2019, BMW drivers and passengers will be joined by a digital assistant that responds to the prompt “Hey BMW”. https://www.youtube.com/watch?v=NP-ZzuKAD8k This allows drivers to operate their car and access its functions and information simply by speaking. The personal assistant will also be able to assist the driver outside their vehicle, whether it’s at home with the help of a smart speaker or out and about via smartphone. Moreover, the range of functions and skills available will be constantly expanded as part of regular updates, which can be carried out seamlessly on a smartphone and in-car by Remote Software Upgrade. Also, the personal assistant learns routines and habits and is subsequently able to apply them in the appropriate context. One unique feature over other digital assistants is that drivers can give him a name (for example, “Charlie” or “Joy”) to lend him even greater individuality and personality. In the future, the assistant will also be able to give fuel-saving driving tips or think ahead and warn drivers as necessary. To make navigation particularly easy, drivers can give him access to their calendar and contacts, which ...
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