Microsoft has announced new commerce capabilities for its AI ecosystem with the introduction of Copilot Checkout and Brand Agents. The features are designed to support shopping journeys that begin with AI-assisted discovery and progress directly to purchase within the same interaction. The company stated that shopping behavior has shifted toward conversational decision-making, where users ask … Continue reading "Microsoft expands AI commerce tools with Copilot Checkout and Brand Agents"
The post Microsoft expands AI commerce tools with Copilot Checkout and Brand Agents first appeared on Fone Arena.
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