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Digital transformation is happening everywhere and it is real! Essentially, it helps the organisation to reinvent themselves through the use of digital technology, to develop and build up the business. During this process, most of the merchants would probably have looked into a reliable online solution for taking payments for their product and services. In this regard, PayPal, one of the largest online payment processors in the world, has announced the launch of its first merchant-focused mobile app in India, dubbed PayPal for Business. Available on both Android and iOS platforms, the PayPal for Business app will cater to SME merchants and freelancers alike, helping them handle their business in both domestic and cross-border markets through PayPal’s robust risk and security platform. In fact, the company has made the setup process so easy that it can get you up and running in no time. With this app, PayPal intends to ease the backend business process for SME merchants and freelancers through technology, by providing a range of key features including automated sales insights, and scope to accept payments in multiple currencies from across the world. Talking in-depth, the sales insights help merchants track and review business performance, number of transactions, average order value and ...

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